Hey! Small Business Owner, 

Do you want to make some changes in your business, but not sure where to start? 

Are you feeling a bit overwhelmed?  Where to get help, what exactly to ask for?  

Is it time to have a candid conversation about YOUR Business and goals?


No pressure or Judgement. Consider connecting with a Coach and other entrepreneurs on the same journey. Get clear on your current reality and what needs to happen to get what you want. 

... tell me more

Discover your Truth.   Evalu8 your Opportunities.   Evolve your Business

So, what's your Reality

- Right Now? 

Do you Know what you Don't know?

Take the FREE Business Self-Assessment.  Stretch your thinking and see how well you are connected with your current reality.

 It's not a grade thing... but this 51 Point Checklist will make you think about parts of your business you may not have considered in awhile.  Oh, and it's FREE!  

Make it your own. 

Work ON your business. Give yourself 15-30 minutes,  uninterrupted, ask yourself some tough questions and really think through the answers.

Evalu8 your Business

 It's about Small Business Owners learning how to evaluate their business to be Strategic about tomorrow. 

Hi!  I'm Sara



Entrepreneur. Business Coach. Trusted Advisor. 

Business Skills Trainer. 


 In 2005, I opened my first official business.  I had managed businesses in the past but it was completely different being my own boss. I was the small business owner seeking help, putting out fires and NOT always working ON my business.

Two small kids, a partner that worked away and a growing business.  I was winning awards, giving back to my community and overwhelmed.  I had fantastic support and mentors, but the learning curve of HOW to own and manage my own business, and stay sane without taking on any other projects or ideas (especially the ones that could save me money).  Oh, I get it!

After exiting my bricks and mortar business in 2010, I have been in supporting roles as a Business Broker, Business Advisor and Certified Business and Executive Coach for the last 10+ years helping small business owners to get untangled,  uncover their pain, tackle challenges, scale their operations and dream bigger, including exit. 

Even now,  I am still an entrepreneur who needs to work on my own business and to stay accountable. And I know what I don't know!

Which is why it breaks my heart  to see other  entrepreneurs reach out for the wrong help, too late, just because they didn't know.  The optimist in me prefers to build them up rather than tear them apart. So I created this program to help others get untangled and ready for growth and exit.

It all starts with Discovery! So, I am sharing my tested and true process on how to evaluate businesses, identifying gaps and look for opportunities.  Building your own CEO Dashboard Tool you will have a complete overview of your business to work from, manage and strategize with easy activities and checklists. 

 Let me show you how to look at your business from a different perspective, up your business acumen and feel confident in your direction and next steps.

As a business advocate, I'm not going to sugar coat it.  You may not like the questions or the answers you find.  It's not easy and you have to be prepared to do the work. 

Are you READY to Know, what you don't know?  


Take the Assessment... It's FREE. 

Keep it Private or Share your Results with your leadership team, your coach or advisors. I recommend you do this strategic activity with yourself, the CEO in your business, every 6 - 12 months.  

If you want to get to the next level, join the group coaching program. Build out your own Strategic Playbook and CEO Dashboard.


Evalu8 your Business

Then... EVOLVE

 Get involved.  I'm not saying you have to join us, but join something. You don't need to be in it alone

NOW that you know what you don't know, Keep Learning.

 Be Strategic, Fail Forward. 

Never Give up and don't lose sight of the vision. Surround yourself with others on the same journey that challenge you. 


See our Coaching Programs



BE Growth & Exit READY

Dive Deeper and Build out your own Strategic Playbook and CEO Dashboard in our Coaching Programs


 Training, Tools and Resources to work ON

your business.


It all starts with taking a true look at your current business situation.

Evalu8 what is working and what isn’t?

 From there you can Evolve. Hire the consultant to fix the “right” issue, hire the new employee, access funding, and create an international export strategy. Think Big!

... and MEASURE it! 

No Fluff. It's Real. It's Work. 


"It's an honest, sometimes harsh, but needed reality check." 

- Chris Harborne, Vortex Games
*btw. We stole the program name from this quote. Thanks Chris!


"You have got to be vulnerable with  yourself and your business. It was necessary to lay it all out there in order to see where and what was important for me to grow." 

- Amber Richards, Amber Effects Events


 Know what you have. See the Opportunities. 

Set Course. Action. Repeat

Learn more about our Coaching Programs

What others are saying about working with Sara...

Kim Scaravelli

 Owner, Trust Communications, Managing Partner, The Canadian Diversity Initiative

“I was working hard but it felt like I was spinning in circles instead of moving forward. Sara looked objectively at my goals and my tactics and worked with me to create a strategy that brought everything into alignment."


Jennifer Boyne 

Owner, J.Boyne Western Wear  

"Sara has provided me with the tools I needed to keep my business on track. 

 She encouraged me to set goals, not only  for  monthly or long term, but daily as well."

Scott Harrigan

Owner, Glorope Canada Inc. 

"Working with Sara was an excellent and invaluable experience.  

Formulating and then implementing a clear and concise strategic plan for both short term and long. She helped me thoroughly take stock of where my company was and where it was going."

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